Sony KD50X89JU 50 inch 4K Ultra HD Smart Android TV

SKU: 664410650
Sony KD50X89JU 50 inch 4K Ultra HD Smart Android TV

Sony KD50X89JU 50 inch 4K Ultra HD Smart Android TV

SKU: 664410650
Regular price £737.99
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Breathtaking colours make everything so real

Over a billion colours are brought to life by TRILUMINOS PRO and our 4K HDR Processor X1. With extreme contrast, everything you watch feels so real.


Our TVs with a wide colour gamut and unique TRILUMINOS PRO algorithm can detect colour from saturation, hue and brightness to reproduce natural shades in every detail. You'll enjoy colours that are closer to those seen in the real world.

4K HDR processor X1

Our powerful processor uses advanced algorithms to cut noise and boost detail. With an even clearer 4K4 signal, everything you watch is closer to 4K resolution, full of life-like colour and contrast.

Object-based HDR Remaster

With Object-based HDR Remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

4K X-Reality PRO

See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1. Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality PRO using a unique 4K database.

Motionflow XR

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

Clear multidimensional sound

Feel surrounded by clear, high quality sound from multiple dimensions, putting you right there inside the scene.

X-Balanced Speaker

Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.

Sound optimisation for your room

Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimised to your room.

Experience the thrills of the theatre

See all your favourite movies in a new way with more drama and realism on a 4K TV that's designed to create a real theatre experience at home. Dolby Vision brings scenes to life authentically while Dolby Atmos fills the room with immersive sound.

Ambient Optimisation

Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and sound to your environment.

Watch what you love, control it with your voice

Your TV is now more helpful than ever. Use your voice remote to easily find your favorite movies, shows, and music. Ask Google to find a specific title, search by genre, or get personalized recommendations on what to watch by saying, "what should I watch?". Even get answers on screen, control smart home devices, and more.

Supreme pictures and sound, whatever the environment

Flexible premium stand, designed for any TV positioning

A versatile 2-way stand gives you the choice of a standard setting that focuses you on the picture or a narrow setting for smaller shelves.

YouView, BBC iPlayer, ITV Hub, All 4 & My5 are currently not available, Google and Sony are working on this issue to get them enabled as soon as possible.

Model Number: KD50X89JU EAN: 4548736125681


    • Breathtaking colours make everything so real
    • 4K HDR processor X1
    • Object-based HDR Remaster
    • 4K X-Reality PRO
    • Motionflow XR
    • Clear multidimensional sound
    • X-Balanced Speaker
    • Sound optimisation for your room
    • Experience the thrills of the theatre
    • Ambient Optimisation
    • Watch what you love, control it with your voice
    • Supreme pictures and sound, whatever the environment
    • Flexible premium stand, designed for any TV positioning


3D Ready No
Accessories Included Voice Remote Control
Annual Power Consumption 85 kWh per year
Audio 2 x 10W2 x 10WDTS Digital Surround
Brand Sony
Colour Black
Connectivity 4 x HDMI (2 x 2.1)(2 x 2.0)(eARC HDMI)2 x USB1 x CI Slot2 x RF In1 x LAN1 x SPDIF (Optical Digital Audio Out)1 x Headphones Out1 x Line Out
Curved Screen No
Digital Tuner DVB-T/T2
Dimensions With Stand: H 71.3 x W 111.9 x D 29.6 cmWithout Stand: H 65.9 x W 111.9 x D 7.0 cm
Energy Rating G
HDR HDR10HLGDolby Vision
Operating System Android TV
Refresh Rate 120Hz
Resolution 3840 x 2160
Screen Resolution 4K UHD
Screen Size 50 inch
Screen Technology LED
Smart TV Yes
Type Television
VESA Wall Mount 200 x 200
Weight With Stand: 13.9kgWithout Stand: 12.7kg
Wireless Connectivity Yes


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